“Creating & Sustaining a Digital Culture for your Nonprofit” – DRG webinar

Feb. 12, 2019

Natascha Guerrero

Creating & Sustaining a Digital Culture for your Nonprofit


The implementation of digital strategy as a component of an organization’s overall mission and its importance to growth.


Jordan Haberfield, Practice Director at DRG Search will be having a conversation with Kristina Villarini, Digital Director at Lambda Legal, regarding the implementation of a digital strategy as a component of an organization’s overall mission and its importance to growth. Join us as we touch on topics such as:

  • Creating a digital culture within your organization;
  • The importance of integrating social media;
  • How to determine the appropriate ad spend;
  • Measuring the ROI of your digital campaigns;
  • Forming your digital team;
  • Managing up in your organization to get approval;
  • Avoiding “tech shaming”


When: 03/07/2019         11:00am – 11:30am

Where: Register here 


Jordan leads DRG’s Arts & Culture practice, as well as the Digital Transformation practice. He is responsible for advising leading nonprofit organizations on senior leadership recruitment, with a particular focus on philanthropic, cultural and human service arenas as well as advocacy organizations of all kinds. His longstanding relationships enables him to counsel clients on a wide range of issues including board governance, succession planning, diversity and inclusion and digital transformation.

Jordan also has a vast network of clients on a national and global scale. He believes that DRG’s key advantage derives from its unshakable belief in the power of talented, creative people. Jordan understands that matching the right people to the right positions will make an invaluable contribution to the institutions DRG represents.


Kristina Villarini is the Digital Director for Lambda Legal, the oldest and largest national legal organization committed to achieving full recognition of the civil rights of lesbians, gay men, bisexuals, transgender people and people with HIV.

Kristina creates and oversees Lambda Legal’s digital campaigns and activities with the support of the digital team, using a combination of planning, strategy and execution.

Prior to Lambda Legal, Kristina was the Director of Social Impact at Caring Across Generations and is the former Digital Engagement Manager at GLSEN. She was an early adopter of social media and the web as a vehicle for brand building and engagement before attending Brooklyn College to study English Literature. She also interned for Seth Godin before continuing her studies at Northeastern University, pursuing their Graduate Program focused on Organizational Communication.

Kristina studies the past while obsessing about our futures and is an active volunteer, most recently for Google’s Technovation, which offers girls ages 10 to 18 around the world the opportunity to learn the necessary skills to become tech entrepreneurs and leaders. Kristina is currently a partner at my EPK Media and a member of Out in Tech’s Diversity, Inclusion and Belonging Committee.

This Webinar has already occurred – please watch replay here